News

Boston Business Breakfast toasted to the future of print buying!

July 2010

Mtivity recently hosted an Executive Business Forum in Boston, MA, which was held in conjunction with Print Buyers International (PBI), one of the oldest and largest industry associations dedicated to education and advancing key initiatives for procurement and marketing executives.

We are delighted to report that “Peering Ahead – The Future of Managing and Procuring Marketing Driven Print” was a success for Mtivity, PBI and our attendees,” said Margie Dana, Founder of Print Buyers International. "It is exciting to see that companies like Mtivity continue to evolve their solution to address the changing market requirements." According to Patrick Kremer, CEO of Mtivity, "this event gave us a great opportunity to validate our findings in the market, as well as get very valuable feedback on our future vision."

Peering Ahead was attended by executives from large retail, finance, insurance, and manufacturing firms in the Boston area,. The forum topics focused on looking ahead to evaluate how we can all develop and adapt as the world of print buying changes. New ideas were voiced and everyone was left with an interest in evaluating how they can, in their own company, adapt and keep ahead of the game of Managing Creative Services and improving the quality of Print Buying.

James Mason, VP of Client Operations at Mtivity US, sums up the event by saying “It was a pleasure to spend time with this group of professionals; their insight provided extremely valuable input to our statement of direction."