News

Mtivity spreads the word for The Energy Saving Trust

The Energy Saving Trust has chosen Mtivity to support its marketing campaigns to Consumers, Businesses and Local Governments. Partnering with Mtivity allows Energy Saving Trust to order and localise marketing collateral online, delivering significant savings across the supply chain and stock management, whilst maintaining brand consistency.

Their London based Marketing and Communications team supports a network of over 40 regional advice centres throughout the UK distributing promotional and marketing literature that is customised by product and region. They needed a solution to speed up centre requests and make the whole process more cost effective without losing brand control.

A comprehensive catalogue of all promotional material and information was made available to the whole network, with the central communications team in London able to see at a glance the status of campaigns nationwide.

"We are pleased to be working with Mtivity. By bringing Mtivity on board we are venturing into a new way of working which will have particular benefit across our network of advice centres. We have almost 50 centres across the UK so by having a central online bank of marketing collateral from which each centre can source stock and material, it will enable us to deliver far more integrated and efficient marketing campaigns to our target audiences."

Lynn Gordon - Marketing Manager EEAC Channels - Energy Saving Trust