During this time Xerox Europe makes the decision to move heavily into services and begins to use Mtivity as a platform to manage the delivery and billing of their services at major clients throughout Europe.
The team learns that in general, companies like to work with preferred suppliers vs sourcing via an anonymous exchange – which leads James to envision supplier ratings, very much ahead of their time in the B2B world. They also realize that there are many aspects of the MRM production and supply chain that are bigRead more
Silicon Valley transplant Patrick Kremer was working as a VC in London and helps Mtivity raise their initial seed funding and joins the Board of Directors. Patrick stumbled into Mtivity while completing his Masters at London Business School – previously he was an executive at IBM, Sybase, and 3 Silicon Valley Venture backed technology companiesRead more
Mtivity is transforming the way marketing services firms worldwide deliver value to clients.
Mtivity’s Marketing Acceleration Platform automates and streamlines complex processes throughout the marketing supply chain, accelerating revenue-generating campaigns to market while generating substantial savings that can be reinvested to drive growth.
Using Mtivity, marketing teams can source, create, collaborate, and execute campaigns with unprecedented speed and quality.